Content strategy.
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Personal stories
At Aspire, our approach is to harness the power of personal stories to drive your message to the perfect audience. These heartfelt and extremely interesting perspectives connects the readers to you and to the community. When you center your content strategy around real people and their story of how your organization was involved you gain a deeper trust from your readership.
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Healthy Recipes
One of the core tentpoles in our system is Healthy recipes. Education on what to eat and how to prepare good meals for individuals and families establishes lifelong healthy habits. Recipe pages can be some of the most beautiful and enticing content that your readership will continue to come back to read. We endeavor to provide recipes with fresh, healthy ingredients that are easily obtained locally sourced to ensure the maximum benefit .
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Health and Wellness
Maintaining a healthy lifestyle should be the core foundation of your organization’s message. Building healthy communities reduces the burden on your health system and makes you the authority on health resources as well as driving regular checkups and directing your readership towards lifelong health goals. The earlier you get your readership into your health stream the you can drive profitability while reducing health costs for you and the community.
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Chronic disease
Chronic disease accounts for over 70% of all healthcare costs. The suffers of chronic disease place a tremendous burden on the health system while providing almost no return for health systems. Healthier communities and health systems are far more financially stronger when chronic illness is reduced.
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Philanthropy and charity
One of the cores of modern health is philanthropy. The ability to provide charity care to right place is paramount for healthy communities. There are many ways to spread your message through donations, charitable annuities, volunteering and community events. We believe integrating this into your brand and message makes charitable foundations stronger and brings communities closer together with your message.
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Mental health
Mental health has come to the forefront over the decades and it cannot be ignored. The impact of mental health conditions can be devastating financially and emotionally to everyone involved. Aspire recognizes the burdens we all face and that of our caregivers as well. We help you to help others by extending your reach into the community and beyond.
Deeper Dive.
The science behind the art.
It’s not enough to simply design a beautiful page or craft great mobile content. At Aspire, the content is constantly working for you to generate that immersive experience. It’s all about your audience.
1. Section heading: Call back to the publication title and possible subsection or category.
2. Heading: The headline gives the reader a large entry point with a quick general flavor of what’s going on.
3. Subheading: Smaller but prominent, this gives a more detailed description of the story.
4. Dropcap: Easy entry point directing audiences where to start reading the story.
5. Body Text: Story content
6. QR code: point of entry to gain more information about the story, subject or event.
7. Sidebar title/sidebar: Quick direct facts that are easy to digest and the favorite starting point for many readers.
8. CTA: one of the Calls to Action for the story. Engages the audience to take the next step to engage with the brand. This usually consists of contact information.
9. Expert: This lends further credibility plus endorses someone quoted in the text of the story. This example has direct contact with he expert for a complete immersive content experience.
10. Main image: One of many entry points to the story. This helps the reader visualize the story and further placing themselves into the content.